Shocking Profit – The Toy Story Trap: Why You Buy the Gadget When the Tool You Own Still Works

This piece is for deal partners, operating partners, and the CEOs who run their companies. It walks through where operational value actually hides in a middle-market business, why financial diligence keeps missing it, why reducing operational risk is what makes growth sustainable, and how the same lens that finds the value pre-close is the one that captures it post-close. And it makes a case you may not expect: that Shocking Profit is a leadership system in disguise.